Support and sales are the product. Everything else supports them.
HAL is a workspace for talking to customers and moving deals. Focus, knowledge, and work are supporting systems — useful when they make support and sales faster, quieter when they do not.
The two surfaces that earn the subscription
Chat, inbox, help
Customer-facing widget, team inbox, help content, and reply assistance. The place every conversation lands.
- One script tag install
- Shared inbox & assignment
- Help articles that deflect and train replies
CRM & pipeline
Companies, contacts, and Kanban stages linked to real chats — for founder-led sales, not enterprise process theater.
- Custom pipeline stages
- Company workspace with conversation history
- Deal context on every thread
Optional depth that serves support and sales
These are not three equal “lanes.” They exist so the primary surfaces stay sharp.
What matters next
When inbox pressure and pipeline stalls compete, pick one priority with a clear why-now — so founders are not guessing all day.
WorkFollow-through
Drafts, initiatives, and GTM execution when a support theme or stalled deal needs more than a reply.
KnowledgeContext & help
Articles and operating context that keep support answers and sales messaging grounded.
One customer path, two jobs
Widget
Visitor starts a conversation on your site.
Inbox
Team replies, suggests, links to help.
CRM
Same person becomes a contact, company, deal.
Focus & Work
Prioritize and execute when both jobs compete.
Start with support. Add sales when the pipeline needs a home.
Free to start. CRM contacts on Pro and above.