A CRM your product keeps up to date.
Your app already knows who's trialing, growing or going quiet. HAL turns those signals into contacts, companies and deal stages — right next to the conversations that created them.
Included on every plan · 250 contacts on Free · Sales tools on Pro
Product signals move the pipeline.
Identify signed-in users and HAL creates or updates the contact and company, records events and moves deal stages forward. Guardrails make sure an old signal never drags a deal backwards.
- identify(), track() and setStage() in the browser
- Server-side sync for account data
- Stage history for every deal
{
"contact_external_id": "usr_1842",
"fields": {
"plan": "team",
"payment_status": "active"
},
"company_fields": { "mrr": 150 }
}Spot the accounts that need you.
Health signals score companies on rules you define — payment failed, usage dropping, trial ending — and surface them as “needs attention”. Marketing views connect visitors to pipeline and won revenue.
- Health signals with your own rules
- Attribution from first touch to won revenue
- Sales insights across stages and owners
Enough CRM to run sales. No admin job attached.
Companies and contacts
Many-to-many links, owners, notes and tags.
Custom fields
Store any product data as a property.
CSV import and merge
Bring your list and merge the duplicates.
Email tracking
Log Gmail threads and see opens and clicks (Pro).
One timeline
Chats, emails and product events in one history.
On your phone
Swipe through the pipeline in the iOS app.
Features that work well together
Put HAL on your site today.
Install the widget in five minutes, point HAL at your help content, and let the AI take the first pass at every question.
Free plan · No credit card · Hosted in the EU