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Automations that react to what customers do.

Build workflows on a visual canvas: a trigger, a few conditions, then an email, a chat message or a webhook. HAL runs them the moment something happens in your product.

Included on every plan · 100 workflow emails a month on Free

3 triggerspage visits, product events or field changes
3 actionsemails, chat messages or webhooks
5 templatesfor the moments that matter
Full historyof every run, per contact

Start from the moments that matter.

Templates cover the classics — failed payment, trial expiring, usage limit reached, setup incomplete and first-value milestone. Each one is a starting point you can change.

  • Branch on any contact or company field
  • Fire workflows from your backend with one API call
  • Decide which workflow wins when several match
trial_expiringnudge → book a call
usage_limit_reachedupgrade tips
setup_incompletechecklist email

Proactive messages in the widget.

Greet visitors on a specific page, open the widget after a product event, or show a survey after a milestone. Frequency caps — once per session or once ever — keep it helpful rather than pushy.

  • Show as a bubble or open the widget
  • Once per session or once ever
  • Send a message, a survey, a tag or a webhook
When2nd visit to /pricing
Show“Questions about plans?”
Frequencyonce per session
Everything included

Built to be trusted with your customers.

Conditions on any field

Branch on contact or company data, plan or usage.

Priority ordering

Decide which workflow runs first.

Execution history

See who entered, when, and what happened next.

API triggers

Start a workflow from your backend with one call.

Webhooks

Notify your own systems from any step.

Build with AI agents

Create and validate workflows through MCP.

Put HAL on your site today.

Install the widget in five minutes, point HAL at your help content, and let the AI take the first pass at every question.

Free plan · No credit card · Hosted in the EU